The team turning WhatsApp into an AI-powered sales machine.
Rixor exists to give every company a commercial edge: knowing which lead will buy, when to reach out and which action to run to close faster.
"Rixor isn't another CRM. It's the system that tells the business where the money is."
The vision is simple and ambitious: any company in the Dominican Republic, Colombia and LATAM should be able to operate like a high-performance sales team, even with just a few reps.
Randy Javier
Director · Product Vision · Founder Mindset
“The future of sales won't be having more tools. It will be having a platform that understands every conversation, measures intent and triggers the next best action automatically.”
Measurable revenue
Every chat must connect to pipeline, sale and ROI.
Commercial velocity
Responding late is losing sales. Rixor cuts that risk.
LATAM first
A product designed for how companies in the region actually sell.
We think like founders. We build like operators. We measure like revenue teams.
Revenue obsession
We don't ship features for hype. We build systems that help people sell more, faster, with less friction.
AI that executes
Rixor's AI doesn't only analyze. It detects intent, recommends actions and triggers commercial follow-ups.
WhatsApp first
We design for the channel where sales actually happen in LATAM: direct, fast conversations.
Operational trust
Every flow must be clear, measurable and safe so teams work with control and visibility.
One mission: turn conversations into revenue.
Every Rixor area works around a single core metric: helping our customers sell with more clarity, speed and control.
Revenue AI Strategy
Randy Javier
Director & Product Vision
Leads the Rixor vision: turning every conversation, web visit and campaign into measurable revenue with predictive AI.
Scoring + Prediction
AI Revenue Team
Commercial Intelligence
Designs intent, urgency and probability-to-close models to help teams sell at the right moment.
Meta Ads → WhatsApp → Sale
Growth Ops
Automation & Funnels
Builds conversion experiences that connect ads, WhatsApp, CRM, follow-up and ROI measurement.
Stripe + Intercom Level
Product Design
Premium UX
Creates clear, fast and elegant interfaces so any business knows which lead to work and which action to take.
Laravel + Next.js + Realtime
Engineering Core
Platform & Scale
Develops the infrastructure that connects channels, automations, scoring, visual CRM and real-time data.
Activation + Retention
Customer Success
Onboarding & Outcomes
Supports every customer so they activate their channels, measure sales and turn Rixor into their daily revenue engine.
We don't want the customer to "use software". We want them to feel they have a smarter sales team.
Lead detected
Aesthetic clinic
Intent
High
Urgency
12 min
Action
Close today
Automatic AI actions
LivePersonalized message sent
Lead moved to hot closing
Pipeline
Demo suggested in the next 12 min
AI Timing
Expected outcome
recovered with timing, scoring and automation.
We build like a startup obsessed with speed, detail and outcomes.
Every interaction, every automation and every Rixor module exists to help our customers close more sales with less friction.