GlobalTrip integrated Rixor's omnichannel Inbox and detected 2,560 conversations with real travel intent in a single quarter, separating support from commercial opportunity.
Executive summary: GlobalTrip
GlobalTrip is a digital travel agency with customers across LatAm. The support team handled thousands of daily messages mixing operational questions with sales opportunities.
With Rixor the team identifies travel intent on every conversation and routes commercial cases to sales with full context.
The challenge: telling support from opportunity
Operational queries kept agents busy while commercial leads went cold in the same inbox. With no clear separation, the sales team couldn't see the opportunities.
- Unified inbox with no reliable tagging.
- Sales opportunities mixed with support tickets.
- Sales team with no visibility into real demand.
The solution: omnichannel Inbox with intent detection
We connected WhatsApp, Instagram, web chat and email into a single Inbox. Rixor AI classifies every conversation by type, intent and urgency, routing to the right team.
- Purchase intent detected from the very first message.
- Automatic routing between support and sales opportunity.
- Sales dashboards with leads ready to call.
Results: pipeline visible from support
Sales started receiving qualified opportunities in real time, without waiting on manual handoffs from support.
- 2,560 conversations with real travel intent detected in one quarter.
- 38% higher support-to-sale conversion.
- Support team focused on solving, not filtering.
Next steps: always-on sales agent
Next we'll activate a Rixor sales agent that opens quotes, suggests destinations and hands off to the human only when there's a purchase decision.
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